Amazon.com is engaged on a standalone app for watching sports activities content material, the Information reported on Wednesday, citing a supply with direct data of the plan.
Sports stays one of many greatest sights for reside viewing as US audiences more and more change from pay TV subscriptions to streaming apps.
The transfer will doubtless complement Amazon’s effort to double down on sports activities programming by its Prime Video service, a key channel to draw customers to its buying platform.
Amazon already owns the rights to stream video games together with National Football League’s Thursday Night Football franchise and Premier League soccer matches within the UK, setting it as much as higher compete with sports activities streaming chief Walt Disney Co.
Last week, Alphabet unit YouTube additionally signed a multi-year deal to solely stream NFL’s Sunday Ticket package deal of video games within the United States.
It was not clear when Amazon would roll out the sports activities app and whether or not it might undergo with the plan, in keeping with the report.
Amazon didn’t instantly reply to a Reuters request for remark.
The firm has been reviewing unprofitable enterprise items and has laid off some employees to cowl rising prices and a requirement downturn as inflation-wary customers and companies spend much less.
In India, Amazon launched Prime Gaming for PC just a few days again, giving customers entry to varied free PC video games each month. This is a subscription-based gaming service which might be availed alongside the Amazon Prime plan. In December 2022, Prime Gaming offers entry to eight recreation titles.
To avail the Prime Gaming service in India, customers can head to the Prime Gaming web site by signing in with their credentials, and click on on the Activate Prime Gaming button from the highest proper nook of the display.
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