WhatsApp Business Accounts to Get New Message Rating Feature

WhatsApp is reportedly engaged on a message score characteristic for enterprise accounts. This characteristic will enable customers to price messages from companies to offer them suggestions. This characteristic is reportedly rolling out for beta customers on Android, and some iOS customers have talked about seeing it as effectively. This message score characteristic will enable customers to price a message in stars, with 5 stars being the utmost and one star being the bottom. There is not any choice to offer direct suggestions to WhatsApp Business accounts but.

WABetaInfo dug into the most recent WhatsApp beta for Android 2.21.22.7 to spot this new message score characteristic. This characteristic has been enabled for beta customers and former beta customers might also have the ability to make the most of the characteristic. While a number of customers on WhatsApp beta for Android are getting it, the options tracker reported that some customers are additionally receiving it on WhatsApp beta for iOS as effectively.

Message score, the tracker notes, solely works for WhatsApp Business accounts. In addition, this characteristic is barely accessible once you obtain a message from enterprise accounts. When you price a message, WABetaInfo studies that WhatsApp can not see its content material and WhatsApp can not see who rated that message as a result of the suggestions is nameless. The characteristic reportedly doesn’t break end-to-end encryption of message, and due to this fact the rated messages stay invisible to WhatsApp’s eyes.

However, WhatsApp and enterprise accounts might have the ability to see common suggestions about despatched messages from the enterprise, however they will not have the ability to see who rated them. In its score alert, WhatsApp notes that these scores look to assist companies enhance their messages to prospects.

To price a obtained message in a WhatsApp Business chat – faucet and maintain a message to open a dialog field. Earlier, the ‘report’ choice used to point out up, alongside ‘copy’, to mark few inappropriate messages as spam. Now, a brand new ‘price’ choice has additionally been added for beta customers.

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Tasneem Akolawala is a Senior Reporter for Gadgets 360. Her reporting experience encompasses smartphones, wearables, apps, social media, and the general tech business. She studies out of Mumbai, and in addition writes in regards to the ups and downs within the Indian telecom sector. Tasneem might be reached on Twitter at @MuteRiot, and leads, ideas, and releases might be despatched to tasneema@ndtv.com.
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