Twitter is including distinguished labels to tweets from Russian state media retailers because it tries to restrict the publications’ attain on its platform.
“Today, we’re adding labels to Tweets that share links to Russian state-affiliated media websites and are taking steps to significantly reduce the circulation of this content on Twitter,” Yoel Roth, the corporate’s head fo web site integrity tweeted. “Our product should make it easy to understand who’s behind the content you see, and what their motivations and intentions are.”
Roth added that for the reason that invasion, hyperlinks to Russian state media retailers have been shared greater than 45,000 instances a day. He mentioned Twitter was additionally working to “significantly reduce the circulation of this content on Twitter.” The firm introduced final week that it was pausing adverts and advice options in Ukraine and Russia.
The firm has state media retailers on the account stage since August 2020, however these labels solely appeared on the account profiles. The new labels will probably be displayed far more prominently, showing alongside tweets from these accounts, very similar to how the corporate has labeled and misinformation. The labels will seem on tweets from state run media in different nations within the “coming weeks.”
Twitter isn’t the one platform making an attempt to tamp down the attain of Russian state media retailers following the invasion of Ukraine. Facebook barred Russian state media from and different monetization options, and has blocked some retailers’ potential inside Ukraine.
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