TweetDeck — a model of Twitter beloved by journalists, social media professionals and different energy customers — may quickly turn out to be a paid app, The Verge has reported. A brand new model of the app redirects to the Twitter Blue subscription signup web page, in response to code found by safety researcher Jane Manchun Wong. It guarantees “a powerful, real-time tool for people who live on Twitter” and can be an “ad-free experience,” in response to screenshots.
TweetDeck is already an basically ad-free expertise, so the inclusion of that language strongly implies that it will turn out to be a paid service. The new model can be a “complete rebuild with the parts from the new Twitter app,” Manchun famous in a reply. However, she additionally noticed a hyperlink for a “legacy version” which may nonetheless be free.
Twitter launched its Twitter Blue subscription service final November for $2.99 per thirty days. Some options like prime articles had been seen as positives, however customers additionally criticized Twitter for hiding key options like an “undo” button behind a paywall.
Twitter has been testing a brand new model of TweetDeck since final yr, with important modifications like “a full Tweet composer, new advanced search features, new column types, and a new way to group columns into clean workspaces,” the corporate wrote. Some energy customers haven’t exactly embraced it, nevertheless, as a consequence of consumer interface and different points.
The firm has additionally contemplated a TweetDeck subscription service, asking customers in 2017 in the event that they’d be prepared to pay as much as $20 per thirty days for a “more advanced TweetDeck experience.” And final yr, Bloomberg reported that Twitter was contemplating a subscription price for the app.
The transfer would make sense for Twitter internally, as TweetDeck has at all times been a black sheep product that lets customers bypass advertisements. Adding it to Twitter Blue would lastly permit the corporate to monetize it and supply a real ad-free expertise — since Twitter Blue itself nonetheless contains advertisements.
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