Orbacam provides music video-making instruments to its palm-size musical sequencer – TechCrunch

Not content material with setting your toes a-tapping with its intuitive music sequencer aimed toward beginner music makers, Artiphon at present announced an app that provides video-making prowess to the Orba’s already spectacular function set. Appealing to your inside Video Jockey, the Orbacam demo video makes it look simple, including video filters and results to your visible inventive pursuits.

The concept of the Orbacam is to create fast and straightforward movies that Artiphon refers to as “Musical Selfies.” The outcomes of the movies are enjoyable, colourful, extremely shareable music movies that sync mechanically to no matter else you’re enjoying on the Orba. The app turns the already social media-magnet of a musical instrument into the right companion for Instagram Stories, TikTok or Snap inventive pursuits.

Orbicam in motion. Image Credits: Artiphon

“We believe that music is always a multisensory experience, and we designed Orbacam as an auditory, visual and tactile experience that anyone can play immediately,” says Artiphon’s CEO and founder Mike Butera. “We’ve seen the power of synchronizing music with social content, but almost all of that is just pasting someone else’s song on your video. Now people can create musical videos that are entirely their own.”

With Orbacam, the corporate made it simple to make music — what’s new, is the power to weave visible results into the video export, with no need to do extra music mixing, audio routing or post-production.

The app additionally lets you use the microphone related to your telephone — or the one constructed into your telephone — to sing or beat-box your means on high of the music you’re creating. It additionally provides customers the choice to import movies and pictures from the telephone’s digicam roll. 

For armchair musicians, the Orba takes a few of the scary elements out of making music. Part synthesizer, half looper, half MIDI controller, the palm-sized digital grapefruit already made it simple and intuitive to create music. Most impressively, Orba wasn’t even the corporate’s first shot at creating extraordinary music-making instruments. In 2015, the corporate pre-sold $1.3 million price of the INSTRUMENT 1 musical instrument.

Ever the sucker for inventive {hardware} merchandise making their option to market, we’ve been keeping track of Artiphon. The Orba initially noticed the sunshine of day following a $1.4 million Kickstarter marketing campaign, together with a money injection from, amongst others, Warner Music. We thought it was enjoyable to play with when it launched final 12 months. We’re delighted to see the corporate add a companion app with extra options, stretching its usefulness past the marginally gimmicky, if comparatively reasonably priced, providing.

If you have already got an Orba, the free app is available from Artiphon at present. If you don’t, you possibly can pick up the Orba for $100 from a lot of retailers, or direct from Artiphon.