Google Announces Startup School Initiative, to Target 10,000 Startups

Google on Wednesday introduced an initiative, Startup School India, that goals to organise amassed information right into a structured curriculum to allow startups in small cities overcome varied challenges. Google hopes that the programme will assist 10,000 startups in tier 2 and tier 3 cities (smaller cities).

The nine-week programme, delivered nearly, can have hearth chats between Google leaders and collaborators from throughout the startup ecosystem, spanning fintech, business-to-business and business-to-consumer e-commerce, language, social media and networking, job search and different areas.

The curriculum will function tutorial modules on topics equivalent to shaping an efficient product technique, deep dives on product consumer worth, constructing apps for subsequent billion customers in markets like India, driving consumer acquisition amongst others.

With almost 70,000 startups, India is the third-largest base for startups on the earth. As extra Indian founders lead their firms efficiently to IPOs or unicorn standing, it has sparked a virtuous cycle whereby their success tales have ignited aspirations amongst younger Indians throughout the nation.

No longer restricted solely to bigger cities like Bengaluru, Delhi, Mumbai or Hyderabad, promising startups are mushrooming in facilities equivalent to Jaipur, Indore, Gorakhpur and different areas. In reality, these account for almost 50 % of all recognised startups in India, at current.

That stated, 90 % of all startups fail inside the first 5 years of their journey, principally for the same key causes – unmanaged money burn, flawed demand evaluation, ineffective suggestions loops or lack of management, Google stated in a blogpost.

The newest initiative recognises this void, and acknowledges the necessity for programmes that may organise amassed information right into a structured curriculum and ship it throughout a large footprint.

“Startup School India – a Google for Startups initiative is designed to do precisely that as we align our efforts to support this expansion,” the corporate stated.

Indian entrepreneurs have garnered a wealth of institutional information, Google stated, noting {that a} defining custom of the neighborhood has been information sharing, which helps others be taught quicker, keep away from identified pitfalls and borrow helpful development hacks.

“Aimed at early stage founders with a minimum viable product, the programme provides the flexibility of a virtual curriculum and allows attendees to pick and choose the modules they’d like to tune in for,” the blogpost stated.

There can even be alternatives for founders to realize insights from discussions round what makes an efficient founder, formalising hiring and different key elements.


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