The Morning After: Nothing is ‘in talks’ to carry its smartphones to the US | Engadget

While many telephone followers within the US are intrigued with the Nothing Phone 1, with its clear again and flashing glyph design, they couldn’t purchase one. At least, not simply. It may be simpler for its follow-up units, although.

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Nothing co-founder Carl Pei advised CNBC the Nothing Phone 1 is not out there within the US as a result of the corporate wasn’t able to cope with the complexities of the market, which normally entails coping with highly effective US carriers. “Now we are in discussions with some carriers in the US to potentially launch a future product there,” he stated. Nothing already sells its Ear Stick wi-fi buds within the US, which apparently made up a 3rd of that product’s gross sales. And because the co-founder of OnePlus, Pei is already nicely acquainted with the US smartphone market. It took years for OnePlus to launch a tool with service assist.

Nothing has topped 600,000 Phone 1 units bought thus far. But Pei has huge ambitions, matched by equally huge challenges. He beforehand stated the corporate has a “zero-percent margin” on its telephones, because of the sturdy US greenback and less-than-favorable phrases from suppliers. “The goal is to be profitable in 2024,” he stated.

– Mat Smith

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