Spotify has quietly debuted a brand new web site the place followers should buy tickets to their favourite artists’ live shows immediately from the streaming platform. There’s no fanfare surrounding Spotify Tickets’ launch, as a result of it is strictly a take a look at product for the time being, and it is solely promoting pre-sale tickets to a restricted variety of artists’ upcoming occasions. The portal’s debut artists embody Limbeck, Annie DiRusso, Dirty Honey, Crows, TOKiMONSTA, Four Year Strong and Osees. According to MusicAlly, the tickets Spotify will begin promoting at this time will come from the artists’ pre-sale allocations for upcoming live shows.
The music streaming service already has an in-app Live Events Feed the place it hyperlinks to ticketing companions, together with Ticketmaster, AXS, DICE, Eventbrite and See Tickets. As TechCrunch notes, the occasions listed on the brand new web site aren’t accessible on the Live Events Feed but, although that might change sooner or later. Spotify Tickets’ official support page says that the corporate sells tickets on behalf of occasion companions, similar to venues, occasion promoters, fan golf equipment and artists themselves. That means these companions set the tickets’ costs, however Spotify will cost a reserving payment that it guarantees to clarify to patrons earlier than they hit the acquisition button.
The service may develop into an necessary income stream from artists who’d fairly promote their very own tickets. It may additionally assist be certain that tickets are bought by actual followers and never by scalpers. The service’s help web page says patrons could not “resell, assign or transfer” tickets besides in choose states. And since patrons might want to current a government-issued ID to enter an occasion, they will should switch possession of a ticket in the event that they do determine to promote it. The course of is kind of concerned and requires sellers to contact Spotify to alter the title related to a ticket.
Spotify instructed us it does not have a lot to share for the time being, for the reason that service is only a take a look at. There’s no official launch date — and even assurances that it’s going to make its method out of the testing section — for the product proper now. The spokesperson mentioned: “At Spotify, we routinely test new products and ideas to improve our user experience. Some of those end up paving the path for our broader user experience and others serve only as important learnings. Tickets.spotify.com is our latest test. We have no further news to share on future plans at this time.”
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