RadioShack — sure, that RadioShack that used to promote digital items — is now a crypto enterprise. The firm filed for chapter again in 2015 after 11 unprofitable quarters in a row, bringing it is virtually 100-year historical past to an finish. After that, the previous retail chain’s branding rights had been offered a number of instances till they had been acquired by Retail Ecommerce Ventures Review (REV). If you go to RadioShack’s website proper now, you may see a banner speaking about its new mission to carry cryptocurrency to the mainstream. You’ll additionally see a enroll part to be notified as quickly as its RADIO token launches. 

As CNET and Tom’s Hardware clarify, RadioShack is constructing a Decentralized Finance ecosystem in partnership with the Atlas USV (Universal Store of Value) protocol. Atlas was designed by Alex Mehr and Tai Lopez, who’re additionally the duo behind REV. RadioShack’s DeFi ecosystem will begin with a decentralized alternate, which the corporate describes because the “lowest hanging fruit that is full of opportunities” on its web site. When it is up, the DeFi alternate will enable customers to ship cryptocurrency instantly to one another slightly than by an alternate service like Coinbase.

Based on what’s written on RadioShack’s web site, REV is hoping that the “100-year-old brand” is embedded sufficient “into the global consciousness” to encourage widespread crypto adoption. It’s even hoping that RadioShack might grow to be the gateway for giant firms like Starbucks and Louis Vuitton to turning into blockchain firms. It’s a lofty purpose, particularly for a model that declared chapter twice inside the span of some years. If you are excited by studying REV’s plan for RadioShack, although, you may take a look at its documentation for the undertaking on its website.