NBCUniversal’s ended final yr with 9 million paid subscribers. Comcast, the streamer’s dad or mum firm, shared the milestone throughout its . The announcement marks the primary time both firm has disclosed simply how many individuals pay for Peacock.
In a name with analysts, Comcast CEO Brian Roberts mentioned the streaming service has roughly 24.5 million month-to-month energetic customers, stories . Of those that pay for Peacock, the bulk go for the platform’s $5 ad-supported tier. When you embody adverts, Roberts mentioned the corporate generates near $10 in common income per person who subscribes to the service.
In 2022, Comcast CFO Mike Cavanagh mentioned the corporate plans to spend $3 billion on content material for Peacock, doubling its present funding. Moving ahead, Comcast might spend as a lot as $5 billion yearly constructing out Peacock’s media library “over the next couple of years.” Some of that cash will come from the corporate’s linear TV platforms, with Roberts telling analysts Comcast is “committed to reallocating resources and increasing investment” in Peacock as a result of platform’s progress.
In observe, Comcast and NBCUniversal are more likely to spend no less than a few of that cash on reclaiming content material that has ended up on different streaming platforms, together with Disney’s Hulu. “Much of our strong NBC content premieres on Hulu, over time we’d like to bring that back to Peacock,” NBCUniversal CEO Jeff Shell mentioned. The firm beforehand paid $500 million to get again from Netflix.
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