According to leaked information from “retail sources” given to German-language website WinFuture, a 1080p model of the Google Chromecast streaming dongle will imminently hit the European marketplace for round €40 (tax inclusive). The present Chromecast with Google TV dongle prices €70, making the upcoming different round 40 % cheaper, although we’ll have to attend and see how costs will evaluate throughout different areas.

A less expensive different to the usual Chromecast has been speculated since January of this year, with an FCC submitting for a brand new wi-fi system designated as “Google G454V” rising in June. While this wasn’t explicitly named as a Chromecast dongle, the itemizing talked about the product is able to 1080p decision video streaming at 60Hz and is powered by a USB connection. The probabilities of this not being a Chromecast really feel, frankly, slim.

Sure, it received’t present the 4K HDR streaming capabilities of the full-fat Chromecast, however there are numerous situations the place that’s not going to matter for some customers. Many mainstream projectors are nonetheless restricted to 1080p resolutions, for instance, and older full HD TVs could merely lack streaming apps and performance whereas working simply fantastic. For people trying so as to add reasonably priced streaming to a number of shows across the dwelling, it might be preferrred.

The present Chromecast with Google TV is priced at $49.99 (excluding tax) within the US and goes on sale ceaselessly, which doubtlessly makes this reasonably priced different extra of a advertising and marketing software than a product that most individuals will look to purchase. Should costs for each fashions fall round season gross sales comparable to Black Friday, a brilliant low cost Chromecast is nice for promotions to attract in clients whereas providing a horny low cost to the usual Chromecast (similar to this $15 Roku streaming field deal from final yr). Here’s hoping we get official pricing and a few further info concerning specs on October sixth.