It’s been greater than 11 years since Instagram first launched… and there is nonetheless no native iPad app. Instagram customers are restricted to utilizing the net interface or the iPhone model, an app that’s positively not optimized for the iPad’s bigger display screen. And based on Instagram head Adam Mosseri, that is not going to vary any time quickly. 

In a sequence of tweets between Mosseri and prolific tech YouTuber Marques Brownlee, Mosseri stated that there weren’t sufficient iPad customers to justify making a devoted app. “The year is 2022 and there’s still no proper Instagram app for iPad,” Brownlee tweeted Sunday afternoon. Mosseri apparently noticed it and determined to open up a bit concerning the resolution. “It’s still just not a big enough group of people to be a priority,” he responded. “Hoping to get to it at some point, but right now we’re very heads down on other things.”

Mosseri shed just a little extra gentle on the scenario; in a subsequent tweet, he famous that Instagram’s workforce is “leaner than you think” and stated the corporate was already supporting 4 platforms (iOS, Android, internet and Instagram Lite). He additionally talked about Instagram’s opponents by identify, calling TikTok and YouTube “behemoths.” In relation to how individuals use Instagram vs. these apps, Mosseri stated that Instagram customers share extra in personal messages than they do within the feed or by tales, and that the corporate “need[s] to adapt.” 

It wasn’t precisely clear what he meant by needing to adapt, but it surely feels like he thinks individuals are sharing extra publicly on TikTok and YouTube than they’re on Instagram proper now. Adapting may both be discovering methods to make individuals share extra publicly or to enhance the messaging expertise that’s so in style on Instagram, however Mosseri did not say extra on that time.

Finally, Mosseri indicated that Instagram internally views full iPad assist as a “finally feature,” one thing they need to get to however is not an enormous precedence. “Things like supporting dark mode, scheduled posts, an iPad app, deleting one photo from a carousel, etc,” he tweeted. 

While there are clearly tens of millions of iPad homeowners who would doubtless get pleasure from an Instagram app, the corporate has achieved loads to make the net expertise higher over the previous few years. Messaging has been totally supported for some time now, and as of final fall you possibly can even create Instagram posts from the web site as nicely. Stories are nonetheless unique to the cellular apps, however the general internet expertise isn’t practically as compromised because it was once.

Regardless, individuals will in all probability not cease asking for an Instagram iPad app any time quickly, however a minimum of the app’s chief has been forthcoming concerning the possibilities of that occuring sooner or later. Never say by no means, iPad customers, however do not maintain your breath.