Instagram has introduced the launch of a brand new function referred to as Collab, which is being rolled out in India. Using Collab, folks can now invite one other account to be proven as a collaborator on the feed posts or reels that they create, and the content material will probably be shared to each units of followers. India is among the two nations the place Instagram is testing the function proper now.

According to the Facebook-owned social media firm, customers can invite a collaborator to their posts and reels utilizing the Collab function. If they settle for the invite, then the collaborator will probably be proven as an creator and the content material will probably be shared to their profile grid as effectively, growing the viewers for the content material.

How can you employ Collab?

The function hasn’t rolled out worldwide but. If you might be an Instagram consumer from India, take a look at following steps on tips on how to use Collab:

1. Upload a Feed publish or create a Reel as you usually would.
2. When you get to the top of your share display, you may see the choice to Tag People.
3. Tap on Tag People to ask a collaborator by tapping on Invite Collaborator.
4. You can now seek for an account and add them as a collaborator. Note that the account might want to settle for your invite. Only public accounts which have additionally receiving the function as part of the check rollout might be invited to Collab or co-author the publish.
5. Once the account has accepted the collaboration invite, they are going to be added to the tag display and it is usually famous within the header of your publish.

Earlier in July, Facebook additionally introduced its plan to spend $1 billion (roughly Rs. 7,450 crores) on social media creators by way of the top of 2022. The social media large had introduced that the investments will embody bonus programmes to pay creators who hit sure milestones on its apps, together with Instagram.