Google Play is getting a brand new emblem right now to have fun its 10-year anniversary. Google has barely tweaked the general form of its Google Play emblem, however essentially the most notable adjustments are the much less vibrant colours that extra carefully match the inexperienced, yellow, blue, and purple hues that Google makes use of for a lot of of its different providers. It’s a delicate adjustment that additionally enhances the brand new Chrome emblem up to date earlier this 12 months.

“We’re introducing a new logo that better reflects the magic of Google and matches the branding shared by many of our helpful products — Search, Assistant, Photos, Gmail and more,” explains Tian Lim, VP of Google Play. The new emblem and iconography additionally mark 10 years of Google Play after it was rebranded from the Android Market in 2012.

“A decade later, more than 2.5 billion people in over 190 countries use Google Play every month to discover apps, games and digital content,” says Lim. “And more than 2 million developers work with us to build their businesses and reach people around the globe.”

To mark the ten years of Google Play, Google can be providing a lift to Google Play Points. If you activate the factors booster (the beginning dates differ by nation) you’ll earn 10x factors on purchases, together with most in-app objects.