Movie ticketing firm Fandango introduced on Tuesday that it plans to mix its two streaming providers into one mega-platform—a brand new model of Vudu that’s set to develop into the official film and TV retailer for Roku.

Vudu, which was acquired by Fandango in 2020, was beforehand a standalone service alongside the corporate’s flagship streaming product, FandangoNOW. In rolling the 2 merchandise into one—a brand new, expanded platform that will even be known as Vudu—the model mentioned in a press launch that it could be higher positioned to “rapidly innovate and make bolder, faster enhancements to benefit consumers and partners, especially important during an ever-changing media landscape.”

“At Fandango, we’ve been building a digital network that super-serves tens of millions of fans across the entire entertainment lifecycle,” Fandango President Paul Yanover mentioned in a press release. “During a time where consumers have a myriad of viewing options, we’re proud to deliver a service that presents an unparalleled library of content, many titles that are not available on subscription services, and the flexibility to pay as you go.”

With no subscription required to browse, Vudu’s new, expanded library will supply greater than 200,000 new launch and catalog motion pictures and TV reveals to hire or purchase, together with F9: The Fast Saga, Pixar’s Luca, and A Quiet Place Part II. Replacing FandangoNOW because the official film and TV retailer for Roku, the brand new Vudu app will make the most of Roku Pay, Roku’s built-in billing perform, to permit customers to make film and TV present purchases a la carte.

“Consumer excitement for premium video on-demand has grown significantly as users turn to streaming to access the latest movies and TV show releases,” Tedd Cittadine, Roku’s vp of content material partnerships, mentioned in a press launch. “We’re thrilled to continue our long-standing partnership with Fandango as we build a future where all TV will be streamed by creating a seamless experience for users to discover and enjoy premium video on-demand releases.”

Beginning Tuesday, the flicks and TV retailer on all Roku units will replace robotically from FandangoNOW, and FandangoNOW prospects will be capable of switch their present libraries and accounts over to the brand new Vudu.