Esports and life-style model 100 Thieves is shedding workers

100 Thieves, a well-liked gaming, esports, and life-style model, laid off about 30 staff on Tuesday, based on esports journalist Jacob Wolf. The cuts hit roles in gross sales, advertising and marketing, content material and human sources in addition to senior positions together with chief income officer, director of individuals, director of expertise, and head of partnerships, Wolf experiences.

Forbes ranked 100 Thieves because the second-most invaluable esports group in an article revealed in May. But given Tuesday’s layoffs, it seems that 100 Thieves isn’t resistant to the financial challenges which have affected many different corporations as of late; even giants like Meta and Amazon have introduced sweeping layoffs.

100 Thieves didn’t instantly reply to a request for remark. Tuesday’s layoff follows one other from July 2022 that affected greater than a dozen staff on the corporate’s social media and content material groups.

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