Amazon’s Q AI assistant lets customers ask questions on their firm’s information

Amazon’s cloud enterprise AWS launched a chat device known as Amazon Q, the place companies can ask questions particular to their firms.

Announced throughout a keynote speech by AWS CEO Adam Selipsky at AWS re:Invent, Amazon Q acts like an AI assistant the place customers can ask questions on their companies utilizing their information. For instance, staff can question Amazon Q on the corporate’s newest pointers for brand utilization or perceive one other engineer’s code to take care of an app. Q can floor the data as an alternative of the worker sifting by means of dozens of paperwork. 

Users can entry Amazon Q by means of the AWS Management Console or particular person firms’ documentation pages, developer environments like Slack, and different third-party apps. 

Selipsky famous that questions requested on Amazon Q “will not be used to train any foundation models.” 

Amazon Q can work with any of the fashions discovered on Amazon Bedrock, AWS’s repository of AI fashions, which incorporates Meta’s Llama 2 and Anthropic’s Claude 2. The firm mentioned clients who use Q typically select which mannequin works finest for them; connect with the Bedrock API for the mannequin; use that to be taught their information, insurance policies, and workflow; after which deploy Amazon Q. 

AWS mentioned Amazon Q was skilled on 17 years’ price of AWS data and can be utilized to ask questions particular to AWS use. It can counsel one of the best AWS providers for a challenge.

Currently, Amazon Q is accessible just for customers of Amazon Connect, AWS’s service for contact facilities. Eventually, will probably be out there on different providers like Amazon Supply Chain, which helps clients monitor their provide chain administration, and Amazon QuickSight, its platform for enterprise intelligence. Amazon Q for enterprise intelligence is accessible on preview. 

Dilip Kumar, vice chairman for AWS Applications, advised The Verge in an interview that every occasion of Amazon Q on AWS providers will look completely different. On Amazon Connect, Q is deployed in actual time and primarily listens in on a buyer name to get data like account particulars. It provides the contact middle agent the related solutions to questions with out the agent needing to search out it themselves. 

“We wanted to pair the technology with the services that make the most sense first, and for contact centers, supply chain, and business intelligence, AI is a natural fit,” Kumar mentioned. 

Pricing for Amazon Q in Connect begins at $40 per agent per 30 days. According to AWS’s Connect website, customers can attempt Amazon Q in Connect “for no charge until March 1, 2024.” 

Selipsky mentioned Amazon Q acknowledges safety parameters arrange by clients, so staff with out entry to some data can’t use the question system to get information they’re not allowed to see. 

Other firms have constructed related merchandise. Microsoft’s Copilot does one thing related for Windows customers, Dropbox’s Dash lets individuals question their saved paperwork, and Notion introduced an AI-powered notes search function this month. 

Along with the launch of Amazon Q, Selipsky additionally mentioned AWS would provide Bedrock customers the flexibility to place guardrails round fashions they use to construct AI-powered apps. Now on preview, the guardrails let firms guarantee their purposes and the fashions they use to energy them comply with their information privateness and accountable AI requirements. 

Companies, notably these in extremely regulated industries like finance and healthcare, typically level to their lack of ability to fence off their information and ensure their data is just not used to coach future variations of the mannequin. AWS mentioned the flexibility to redact the personally identifiable data of their clients’ finish customers may even be a part of the guardrails, however it’s not instantly out there but.