Amazon Great Indian Festival Sale 2021 to Go Live Starting October 4

Amazon Great Indian Festival 2021 dates are actually official, and the festive season sale will start on October 4. The US e-commerce large introduced the launch of this 12 months’s Great Indian Festival sale by a digital press convention on Friday, September 24. Identical to final 12 months, the web sale will run all through all the month of festivals within the nation. Prime members can be given early entry to offers and reductions out there throughout the sale. Earlier this week, Amazon rival Flipkart introduced that it’s internet hosting its Big Billion Days 2021 sale beginning October 7.

To appeal to prospects throughout the Great Indian Festival sale, Amazon has created a microsite that signifies reductions on varied cell phone fashions and equipment, digital units corresponding to smartwatches, tablets, and laptops, and residential home equipment together with sensible TVs. The Amazon sale can be claimed to supply its Echo, Fire TV, and Kindle units on the lowest costs of the 12 months. Further, there can be a number of Alexa sensible house combo affords to develop the person base of the voice assistant within the nation.

In addition to offers, reductions, and affords, there can be over 1,000 new product launches from manufacturers corresponding to Apple, Asus, Fossil, HP, Lenovo, OnePlus, Samsung, Sony, and Xiaomi. There can even be new launches round Sony’s PS5 and Microsoft’s Xbox, Amazon revealed by a press release.

Amazon Pay can be touted to permit prospects to avoid wasting as much as Rs. 5,000 throughout the Great Indian Festival sale by making funds of their utility payments, reserving tickets, and sending cash.

Additionally, Amazon has partnered with HDFC Bank to supply a ten % instantaneous low cost for purchasers making purchases utilizing HDFC Bank debit and bank cards in addition to EMI transactions throughout the Great Indian Festival sale.

Customers who’ve joined Amazon Prime membership will get early entry to the Great Indian Festival sale. There can even be extra cashback affords, prolonged no-cost EMI choices, and extra warranties — that every one can be out there throughout particular Prime Fridays.

Citing a survey carried out by market measurement agency Nielsen, Amazon India Vice President Manish Tiwary on the press convention stated that greater than 78 % of its sellers are anticipated to succeed in out to new prospects throughout this festive season within the nation. As many as 71 % of the surveyed sellers are additionally trying ahead to rising their gross sales throughout the season, he added.

Amazon lately expanded its language help to Bengali and Marathi to assist sellers attain new prospects. These languages are along with the prevailing Hindi, Kannada, Malayalam, Tamil, and Telugu. The firm can be updating its voice buying expertise by including Hindi help within the coming future.

Tiwary additionally claimed that within the final 15–18 months, Amazon noticed a number of prospects transfer on-line, with 65 % of buyer orders and over 85 % of latest prospects on Amazon.in have been coming from smaller cities and tier two cities. He did not present an actual variety of new prospects approaching board, although.

Unlike Flipkart that’s internet hosting its Big Billion Days sale this 12 months as a six-day occasion, Amazon is internet hosting the Great Indian Festival 2021 as a month-long sale. This may very well be just like how the corporate carried out a number of sale rounds final 12 months.

“If you look at how customers celebrate this festive season, it’s not about Diwali, it starts with Dussehra, Navratri, and continues through the month, and in sync with it, the Great Indian Festival also will be a month-long festival,” stated Tiwary. “So, customers can actually enjoy a month-long celebration and access great everyday deals from some of the biggest Indian and international brands, and a vast selection from our small sellers.”

Amazon sees cell phones, client electronics, laptops, and residential leisure in addition to grocery as a number of the product classes to get important traction throughout the festive sale.