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Surprisingly, Apple Is Dominating The US Headphone Market

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Surprisingly, Apple Is Dominating The US Headphone Market

When you consider headphones, your thoughts would possibly soar to extra established audio manufacturers like Bose, Sennheiser, Audio-Technica, Bowers & Wilkins, Sony, and so forth. However, curiously sufficient and assuming the info from Statista is correct, it seems to be like the corporate presently dominating the US headphones market is none apart from Apple.

The report claims that based mostly on what they’ve discovered, Apple’s AirPods and Beats headphones truly make up for about half of the US headphones and earbuds market. This is predicated on a survey which included 4,220 adults the place they discovered that 34% of the individuals used AirPods, whereas 15% had Beats headphones.

Is this shocking? Yes and no. It’s shocking as a result of let’s face it, Apple’s AirPods and Beats headphones aren’t precisely identified to have one of the best sound high quality. However, the best way Apple has designed their merchandise has allowed for them to work very effectively with one another, and it appears that evidently this comfort is what’s driving prospects to Apple’s merchandise, a minimum of partly.

The survey additionally discovered that coming in third place is Bose, adopted intently by Samsung, JBL, Sony, Skullcandy, and curiously sufficient, LG. Whether or not you suppose that Apple or Beats’ headphones are worth for cash is a unique story, however it’s clear that a minimum of based mostly on this knowledge that prospects are nonetheless flocking to those manufacturers regardless.

Filed in Apple >Audio >Gadgets. Read extra about AirPods, Airpods Max, Airpods Pro, Beats and Headphones. Source: imore

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