Twitter is the newest social media platform to experiment with new buying options. The firm is permitting a handful of manufacturers to position a “Shop Module” on the high of their profiles that hyperlinks to merchandise their followers should buy.

While it’s the primary time Twitter has tried out buying options, it’s the primary time the corporate has included buying immediately into the profile. With the change, companies can spotlight a handful of merchandise in a carousel in between the primary profile information and their timeline. The characteristic is proscribed to just a few manufacturers, together with GameStop and bag-maker Arden Cove, within the US for now.

While up till now Twitter hasn’t pursued buying as aggressively as another platforms, the corporate has not too long ago signaled that would quickly change. A “shop” button has additionally been noticed, and the corporate not too long ago launched new “business profiles.” Shopping options might even have attention-grabbing implications for creators, a demographic Twitter has additionally made a current with new money-making options. Allowing creators to showcase their current merch store from their profile might present an extra enhance, and assist the corporate compete with Facebook’s .