Instagram Reels can now be cross posted to Facebook, Meta has introduced whereas additionally releasing new instruments for content material creators. The new options embrace the power so as to add an “Add Yours” sticker to Reels, creator studio insights, ‘Stars’ on Facebook Reels, and auto creation of reels on the video and picture sharing platform. The new options and updates seem like extra on the Facebook aspect. As per Adam Mosseri, Head of Instagram, these instruments will assist creators improve the variety of folks their Reels attain and monetise content material.

The new options for Instagram and Facebook have been introduced via a small clip on Facebook. Mosseri briefly mentioned three instruments for video creators through Twitter. The first characteristic that was mentioned is the power to cross submit Instagram Reels to Facebook. Cross posting content material from Instagram will not be a completely new characteristic — customers have been capable of submit Stories and pictures on each the platforms in a single go. The similar means is now expanded to Reels. Enabling the “Share to Facebook” choice on Instagram will submit the Reel on each platforms owned by Meta.

The second characteristic is the power so as to add an “Add Yours” sticker on Reels. This sticker is already standard on Stories, prompting customers to share content material as per the textual content written within the sticker. With the brand new means, folks will now be capable to share movies in context with the textual content written on these stickers. Furthemore, the sticker could have a hyperlink to your profile supplying you with a “shoutout” for beginning a development on the platform.

Users who submit Reels usually on Facebook will stand to achieve from the third characteristic. Content creators will acquire improved insights together with attain, common watch time, whole view time, amongst others to assist them perceive how their Reels are acting on Facebook. In a associated characteristic, Meta additionally introduced that Facebook Stars is now accessible for all eligible creators. Viewers can ship these stars to content material creators on their Facebook Reels and in return Facebook will pay them $0.01 (about Rs. 0.80) for each star they obtain. Creators can examine their whole Star depend in Creator Studio beneath Stars stats.

The fifth new characteristic is that Facebook has now obtained extra Reels remix choices. The characteristic will allow you to create your personal Reel by recording alongside an present one. Users can remix public photographs by selecting from completely different layouts together with, a inexperienced display screen, horizontal, or vertical split-screen to create reels.

Lastly, Facebook can now mechanically create Reels utilizing the Stories the customers have already shared. The characteristic might assist content material creators in a number of conditions. For instance, if a consumer has shared quite a lot of Stories from their latest journey to Europe, Facebook will compile just a few of these Stories into one Reel for to share with out minimal effort, based on Meta.